Enterprise for Life Scientists - Książki Medyczne - Najtańsza Księgarnia Medyczna
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Enterprise for Life Scientists

  • Dostępność: Produkt dostępny
  • Wydawca: Scion Publishing Ltd
  • Cena: 239,23 zł
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  • Tytuł: Enterprise for Life Scientists
    Autor: D Adams
    Stron: 250
    ISBN: 9781904842361
    Rok: 2008

    Universities and governments are keen for academics to commercialise their ideas, but good advice on how to do so can be hard to find. Undergraduates and postgraduates are increasingly being encouraged to develop their commercial skills but, unlike other academic subjects, no textbook exists to support this. Enterprise for Life Scientists uniquely fills both gaps; it covers the key issues for academic commercialisation, including IP protection, business planning, funding, and spin-out companies, in a very accessible format with frequent examples drawn from real-life case studies. The book is a 'must-have' for any life science academic thinking about harnessing the commercial potential of their academic work, as well as providing a superb text on which to base courses on enterprise in the undergraduate curriculum. Reviews: Enterprise for Life Scientists is a very informative publication, covering the processes, considerations and skills that are integral to the development of effective strategies for the exploitation of novel ideas generated through biological research. This much needed guide is presented in a highly accessible format and makes good use of real-life case studies to illustrate key points and processes. The style, content and use of features, such as the summary sections at the end of each chapter to reinforce core messages, make this a valuable teaching aid for undergraduate students, postgraduate researchers and trainers alike. To summarise, Enterprise for Life Scientists is a timely publication which provides biologists, from undergraduate to researcher, with a comprehensive guide to knowledge transfer and the commercialisation process. The accessible format and language make this an excellent tool to support enterprise learning. Sarah Wilbourn, University of Durham The UK Government recognises the knowledge-based economy as key to wealth generation and to the well-being of society as a whole. University research, particularly in the life sciences, has a significant role to play in this regard. However, exploitation of knowledge requires particular skills and commercial awareness. It is essential, therefore to inspire biologists to pursue entrepreneurial activities and to underpin this with the necessary skills training. The last few years has seen a growth in the development of courses specifically designed to meet the emerging demand for enterprise training. The School of Biological and Biomedical Sciences, Durham University has been running its Biology Enterprise module for 7 years. Aimed at undergraduates the module has been designed to introduce students to the commercialisation of biological innovation and to develop their entrepreneurial skills, attitudes and behaviour. Biotechnology is one of, if not, the most regulated sectors and raises highly specific challenges with regard to the commercialisation of new products and process. Durham's Biology Enterprise module is delivered by a mix of academics and practitioners with the necessary sector specific knowledge and experience. However, until now it has only been possible to direct students to general text books on business planning. There has been a real need for a publication that provides sector specific guidance - Enterprise for Life Scientists successfully fills this gap. Enterprise for Life Scientists is a very informative publication, covering the processes, considerations and skills that are integral to the development of effective strategies for the exploitation of novel ideas generated through biological research. This much needed guide is presented in a highly accessible format and makes good use of real-life case studies to illustrate key points and processes. The style, content and use of features, such as the summary sections at the end of each chapter to reinforce core messages, make this a valuable teaching aid for undergraduate students, postgraduate researchers and trainers alike. To summarise, Enterprise for Life Scientists is a timely publication which provides biologists from undergraduate to researcher, with a comprehensive guide to knowledge transfer and the commercialisation process. The accessible format and language make this an excellent tool to support enterprise learning. -- Sarah Wilbourn University of Durham